Francesco Lafranconi

One of the world’s foremost mixologists, Francesco Lafranconi is the Executive Director of Mixology and Spirits Educator for Southern Wine and Spirits of Nevada.

Dashingly dressed and supremely sophisticated, yet personal, passionate and playful. Francesco’s personal appeal has made him a hit with his A-list celebrity clientele, world-class corporate clients, national restaurant chains, international hotel companies and the thousands of people who’ve attended his seminars and live events.

His distinguished career includes tenures at the helm of some of the world’s leading hotel bars — The Gleneagles in Scotland; The Palace Hotel in Gstaadt, Switzerland; The Intercontinental Hotel in Cologne, Germany; and Harry’s Bar and Hotel Cipriani in Venice, Italy — and winning many of the world’s most prestigious cocktail competitions — including the Bacardi-Martini Grand Prix World Final and J.White Course in Singapore— but his proudest achievement is founding the Academy of Spirits and Fine Service, a 12-week education program that has trained over 1000 beverage professionals and imbued them with the same enthusiasm he brings to every cocktail.  Most recently awarded Best In Show at the Iron Mixologist Competition sponsored by Wine & Spirits Wholesalers Of America.

Winner of many high-profile print awards including the Bartender Hall of Fame Award from Bartender’s Magazine, the Raising the Bar Award from Cheers Magazine, Mixologist of the Year Award from Nightclub and Bar Magazine and Spirit Professional of the Year from Santé Magazine.

Francesco is also a National Ambassador of the US Bartenders Guild and Member of the Museum of the American Cocktail.
In a time when Cocktail Culture is booming, Francesco has the ingredients — the education, the expertise, the enthusiasm— to stir up his audiences and pour on the charm as he schools the world on the finer points of fine drinking.

After all, his motto is, “We’re not drinking, we’re learning.”



Francesco Lafranconi
Executive Director Of Mixology & Spirits Education
-Southern Wine and Spirits of Nevada-

8400 South Jones Blvd.
Las Vegas, NV 89139
O. (702) 248-3306
F. (702) 876-1227


AMERICANO by Francesco Lafranconi

  • 1.5 oz Campari
  • 1.5 oz sweet vermouth
  • Fill up with 2-3 oz of club soda

Method: in a rocks glass filled with ice pour the liquors and top with soda. Stir and serve with a slice of orange and lemon peel


PISCO SOUR (1915, Lima) by Francesco Lafranconi

  • 2 oz unaged Peruvian grape brandy
  • 1 oz sugar syrup
  • 1 oz fresh squeezed lime juice
  • 0.5 oz pasteurized egg white

Method: shake vigorously all ingredients together with 2 cups of ice. Serve straight up into a chilled cocktail glass and top with 2 dashes of (Angostura) bitters


HEMINGWAY DAIQUIRI (1930s, La Havana, Cuba) by Francesco Lafranconi

  • 2 oz 10 sugar cane rum
  • 0.25 oz Italian cherry–clear- liqueur
  • 1 oz fresh squeezed lime juice
  • 0.5 oz grapefruit juice from fresh squeezed wedge
  • (splash of cane syrup or agave nectar-optional)

Method: shake vigorously all ingredients together with 2 cups of ice. Serve straight up into a chilled cocktail glass

Garnish: grapefruit wedge (1/4” cut) on the rim


CLOVER CLUB (Philadelphia, 1930s) by Francesco Lafranconi

  • 2 oz Gin
  • 4 whole Raspberries (instead of half ounce of raspberry or grenadine syrup)
  • 0.5 oz fresh lemon juice
  • 0.5 oz rock candy syrup
  • 0.5 oz pasteurized egg white

Method: shake vigorously all ingredients together with 2 cups of ice. Double strain and serve straight up into a chilled cocktail glass

Garnish: lemon twist
Note: in this recipe, fresh berries are used instead than syrup. Some Clover Club recipes claim pomegranate grenadine instead.


SINGAPORE SLING (1915, Singapore) by Francesco Lafranconi

  • 1.5 oz gin
  • 0.5 oz cherry brandy
  • 0.25 oz French herbal liqueur
  • 0.25 oz 40% ABV orange triple sec
  • 0.5 oz fresh squeezed lime juice
  • 3 oz pineapple juice
  • Splash of (pomegranate) grenadine
  • 2 dashes of bitters

Method: shake vigorously all ingredients together with 2 cups of ice. Strain over ice in a Collins glass

Garnish: pineapple wedge and cocktail cherry


1944 MAI TAI by Francesco Lafranconi

  • 1 oz. rum
  • 1 oz. dark rum
  • 0.5 oz. orange curaçao
  • 0.5 oz. orgeat syrup
  • 0.5 oz. rock candy syrup
  • 1 oz. fresh lime juice

Method: Shake all ingredients with ice.   Shake vigorously and strain into a rocks glass over crushed ice

Garnish: pineapple stick and fresh mint


STONE SOUR (1860s Classic) by Francesco Lafranconi

  • 1.5 oz. Kentucky straight bourbon whiskey
  • 1 oz. fresh lemon juice
  • 0.5 oz. egg white
  • 0.75 oz. rock candy syrup
  • 1 orange wedge squeezed and dropped in the shaker

Method: Pour all ingredients in a shaker filled with 2 cups of ice. Shake vigorously and strain over fresh ice in a double old fashioned.

Garnish: slice of orange and cocktail cherry


WHITE LADY (1920s Classic) by Francesco Lafranconi

  • 1.5 oz gGin
  • 0.75 oz 40% ABV orange triple sec
  • 1.0 oz lemon juice
  • 0.5 oz pasteurized egg white

Shake all ingredients with ice and strain into a chilled cocktail glass.
Garnish with a lemon wheel.


IRISH COFFEE by Francesco Lafranconi

  • 1.75 oz Irish whiskey
  • 2 sugar cubes
  • 4 oz hot brewed coffee
  • 1 oz fresh (lightly) whipped Cream

Method: Fill the stemmed Irish coffee glass (or small wine goblet) with very hot water to pre-heat, then discharge it. Drop in two cocktail sugar cubes and pour hot coffee into hot glass until it is about three-quarters full. Stir until the sugar is thoroughly dissolved then add Irish Whiskey, stir and top with a collar (about half inch height) of 
lightly whipped fresh whipping cream by pouring gently over a spoon.
Enjoy it while piping hot!


Southern Wine & Spirits of Pacific Northwest Corporate Social Responsibility

John Klein, Executive Vice President, General Manager of Southern Wine & Spirits of Pacific Northwest (Southern)—encompassing Alaska, Washington, Oregon, Wyoming, Utah, Idaho and Montana—is extremely proud of the large number of Southern team members across all seven states who have offered their volunteer time and donations to a wide range of national, state and local charitable groups. In 2013 and continuing through 2014, Southern has offered support to more than two-dozen different community-based, non-profit organizations across the region.

Columbia Winery Charity Run & Walk—Supporting Seattle Children’s Hospital

For eight years, Matt Haskins, Senior Vice President, Wine for the Pacific Northwest has participated in the Columbia Winery Charity Run & Walk, which benefits the Children’s Hospital in Seattle. In 2013, Southern was one of the single largest independent donor groups of the Charity Run to support families struggling with medical bills. In 2014, Southern employees raised more than $14,000 for the run. The need for uncompensated care grows each year and is expected to exceed more than $100 million this year. Of the 100,000 patients treated at Children’s each year, 65% need financial assistance.

The Columbia Winery Charity Run & Walk is hosted by The Run for Children's Guild. For more information, please visit:

Detlef Schrempf Foundation

In June 2014, Southern donated a selection of wines and spirits from its supplier partners to the 21st Annual Detlef Schrempf Celebrity Gala and Auction. The Detlef Schrempf Foundation serves as a fundraising entity for Northwest children’s charities, enabling organizations to expand their own fundraising efforts.  The foundation’s vision is to assist these organizations in their quest to provide children a better chance at succeeding in life.

Guests of the event included more than 500 local business leaders, celebrities, athletes and philanthropists. Proceeds raised from The Ripple of Giving Gala fund The Healing Center and Inspire Youth Project.

For more information, please visit:

Vanessa Behan Crisis Nursery

In 2014, Southern donated to the Vanessa Behan Crisis Nursery in Spokane, Washington. The mission of the Crisis Nursery is to provide immediate refuge for children and support to strengthen families. This mission evolved from the tragic story of Vanessa Kay Behan, a Spokane girl who died from child abuse injuries at the age of two. Following her death, a group of local business people established the Crisis Nursery so that parents would have a safe place to bring their children in the face of crises.”

The Crisis Nursery provides 24-hour child care for infants and children under the age of seven, parent education, crisis counseling for parents, and referrals to other community agencies. For more information, please visit:

Covenant House Alaska 2014 Fire and Ice Ball

In January2014, Southern donated wines and spirits from participating supplier partners to the Fire and Ice Ball, with all proceeds going to the Covenant House Alaska. Covenant House Alaska has served thousands of homeless, at-risk, and trafficked youth in Alaska. Their sole purpose is to help youth in crisis 24-hours a day. Through three main programs—emergency shelter, street outreach and transitional living programs—Covenant House Alaska meets the basic needs of youth in crisis, while also providing them with the support to become healthy, self-sufficient, contributing members of our community.

This year's Fire & Ice Ball was a huge success. $500,000 was raised to benefit Covenant House Alaska. In just one night, guests provided funds to keep their doors open 24 hours a day for over 100 days. Thanks to this fun night of fundraising, hundreds of young men and women will have a safe, warm, loving roof over their heads.

For more information, please visit:

Anchorage Robert Burns Appreciation Society:

In 2014, the Anchorage Robert Burns Appreciation Society held its 22nd anniversary of the Anchorage Robert Burns Supper in honor of Scotland's greatest poet, Robert Burns. The charity event proceeds are earmarked for local charitable groups such as local Armed Services YMCA, Food Bank Alaska, and Breast Cancer Focus Alaska, among others.  Southern supported the event though an in-kind donation of wine and spirits.
 For more information, please visit:

Oregon Food Bank’s Annual Food Drive

Thanks to the active participation of Southern team members, the annual food drive collected several hundred pounds of non-perishable goods which was donated to the Oregon Food Bank in Portland. The Oregon Food Bank distributes emergency food to hunger-relief agencies throughout Oregon and Clark County, Washington. In addition, Oregon Food Bank’s metro and statewide services teams provide technical assistance and training to hunger-relief agencies and matches local donations to help agencies build capacity to better serve the community.

For more information, please visit:

One Warm Coat

One Warm Coat is a national non-profit organization that assists in the donation of coats. One Warm Coat helps individuals, groups, companies and organizations across the country collect coats and deliver them to local agencies to distribute to people in need.

Southern’s Oregon team partnered with local retail customers to collect and donate several hundred coats for One Warm Coat of Oregon. For more information, please visit:

Additional Outreach Efforts

In addition to the charitable, health and community groups noted above, Southern supports City of Hope, Northwest Harvest, Toys for Tots, the YWCA, Boys and Girls Club, Cordova Sockeye Festival, First Friday Art, Cancer Society, UAS Alumni Association, March of Dimes Celebrity Chef event, Fur Rendezvous, Blue Line Youth Hockey, and AK Selects and the Sitka Seafood Festival, which in 2014 will once again feature a special appearance from the Head Winemaker of Rodney Strong Vineyards Rick Sayre. Southern charitably supports the Children’s Cancer Association of Oregon, the Lan Su Chinese Garden, and Elevate Oregon for urban youth.